Tata Christiane Selling Points In Germany : Berlin
BIKINI BERLIN has developed a new concept for the listed building complex in Berlin’s Zoologischer Garten: the shopping center is intended to be an urban oasis in the middle of the city, an urban center and a social universe all in one.
Completed in 1957 by Paul Schwebes and Hans Schoszberger, the “Zentrum am Zoo” is a symbol of the West Berlin cityscape and one of the few witnesses to Berlin’s turbulent post-war history.
Up until the end of the 1960s, more than 60 fashion companies were located here and carried out production and sales activities. It was when the wall was built that the entire building fell dormant, before being awakened in spring 2014 by the Munich-based company Bayerische Hausbau – after a fresh and refined restoration.
BIKINI BERLIN redefines the idea of a conceptual shopping center and thus becomes the pioneer of a new decelerated shopping experience that combines pleasure and well-being. The conceptual shopping center sees itself – in contrast to conventional shopping centers – as a compilation of carefully selected and coordinated boutiques and gastronomic offerings that invite customers to shop ethically and with a view to informed consumption.
In this context, STUDIO183 is one of the more selling points in Germany committed to sustainability and a green future with 40% upcycling collections, aiming to 85% by 2024 and 100% independent designers, focusing on local designers and small quantities.
STUDIO183 selects brands based on traceable and sustainable production. STUDIO183’s commitment to a green future is achieved through extending garments’ life cycles by working with unique one-off seasonless items, repairing defect items.
Studio 183 is one of the Tata Christiane Selling points in Germany, presenting a selection of uniques pieces and small séries, all hand made in Berlin.
Address: STUDIO183, BIKINI Berlin, Budapester Str. 46, 10787 Berlin
Tata Christiane Selling Points In Germany : Bremen
Optimally networking selling points in Germany: Innovative sales concepts in the areas of online and offline enable fashion labels to present their collections to a broad target group. With FAEX events, pop-up stores and collaboration with retailers, products that are otherwise only available online or in the studio become available to customers nationwide.
Hand-picked products: Critical to participation in the FAEX platform are high product quality and transparent production channels. FAEX works with owner-managed labels. Already established designers use the distribution network for their brand. Up-and-coming designers are supported in entering the market. The collections appeal to a discerning clientele, with a focus on quality and individuality.
Adress: Faex Concept Store, Knochenhauerstraße 41-42, 28195 Bremen